MUMBAI,, March 22, 2021 /PRNewswire/ — Entertainment, India’s leading digital content production house that introduced quality and entertaining content through various social media platforms to the audiences, has recently entered into a partnership with India’s one-stop music streaming app, Gaana. Under this new partnership, which enables the expansion of India’s digital ecosystem, shows from Entertainment’s wellness channel ‘Mind Body Soul’ will now be available on as podcasts.
Rajshri Entertainment is known for curating some of the most engaging content across categories such as entertainment, food, devotional, lifestyle, etc., forand other social media platforms. One of their popular ventures is the lifestyle channel ‘Mind Body Soul’ , a destination for yoga, spiritual and physical well-being, which aims to infuse happiness and good health in their viewers. Through the guidance of experts, the shows ensure a comprehensive experience in fitness and wellbeing while maintaining their motto – ‘Live Better’ . This recent tie up between Entertainment and now ensures listeners have access to popular shows such as ‘Wellness with Vibha’, ‘Soultalks with Shubha’, ‘Yoga Vlogs’, on as podcasts.
Commenting on the partnership,, Vice President, Entertainment, said, ”Mental wellness and a healthy lifestyle have become extremely important aspects of one’s life in today’s day and age. Since the onset of the Covid-19 pandemic and the subsequent lockdown, people are going through unprecedented levels of stress and the need for maintaining a healthy and happy lifestyle is now more important than ever. Our shows are completely focused towards helping the audience cope with stress and anxiety and maintain a balanced and healthy lifestyle. We are excited to extend our long-standing association with by partnering with them and making our wellness shows available on their platform.” Speaking on the alliance, , CEO, , said, ”Mental health is one of the most overlooked topics in today’s time despite being an extremely important aspect of our lives. The uncertainty caused by the pandemic and the consequent lockdown led to job losses, pay cuts and simply staying put for days drove up the stress levels in people across all age groups. This exclusive partnership between and Entertainment will promote healthy living, and offer much needed information to the audience on ways to live healthier and happier.” About Entertainment: Entertainment is India’s leading digital entertainment studio. It is the new media arm of the 74-year-old group, one of India’s oldest, largest and most successful film and TV studios. Entertainment produces content across various genres and languages including food, kids, yoga and lifestyle shows as well as a large catalogue of popular movies. This content is then widely distributed across the world’s leading digital and traditional platforms.
AboutGaana is India’s leading music, podcasts and short videos platform with more than 185 million monthly active users. It has an extensive music library with more than 45 million songs across various languages, podcasts in multiple genres and languages and the most recently launched short video creation and consumption platform Hotshots.
(This story has not been edited by Devdiscourse staff and is auto-generated from a syndicated feed.)